Sydney E. Baker is a strategic communication professional providing a variety of research driven communication and digital marketing solutions to small business owners, public institutions, and other organizations including social media management & strategy, brand development & management, strategic campaign & execution, content creation & social media auditing, reputation management, as well as web navigation, management, and optimization. She earned a Bachelor of Art's from the University of Kentucky in Integrated Strategic Communication and a Master of Arts from the University of Louisville.

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In her previous professional roles she has created content, managed social media accounts, published and optimized websites, planned virtual ceremonies and events, planned large scale in-person events, managed individual and brand reputations, as well as owned and operated her own businesses.